The Revenue Framework
Six Things Running In Your Business. Zero Things For You To Manage.
Most home service businesses in DFW are losing money in at least two of these six areas right now. Here is what each one does and what it puts back in your pocket.
You don't manage any of it. You don't learn new software. You don't chase leads or remind your team to follow up. The system does it. You just do the work.
The System That Runs Your Business
Attract
Keys to Success:
Reach x Reputation
Convert
Keys to Success:
Readiness x Remarketing
Retain
Keys to Success:
Reliability x Reselling
REPUTATION
What it does
Builds and protects your online presence so prospects find social proof before they ever contact you.
Includes
- Review automation
- GMB management
- Website SEO
- Social posting
- AI chat bot
- Citation management
WHAT YOU GET
You wake up to new 5-star reviews without asking for them. Your business ranks higher when locals search. Customers trust you before you even pick up the phone.
Built In
Reviews Built In: Automated review requests fire within 24 hours of every completed job, so your reputation grows without you thinking about it.
The system handles the follow-up so you don't have to.
READINESS
What it does
Responds to every lead instantly so no call goes unanswered while you're on the job.
Includes
- Missed call text-back
- AI inbound voice
- Online booking
- Automated lead follow-up
- Unified conversations inbox
WHAT YOU GET
You never lose a job because you were busy working. Every missed call gets an instant text. Your leads are worked automatically while you focus on the job.
< 60s
Lead response time after a missed call
The average DFW business takes hours. You'll respond in under a minute, automatically.
RESELL
What it does
Systematically markets to your existing customers to increase frequency and lifetime value.
Includes
- Monthly campaigns
- Birthday and anniversary messages
- Reactivation campaign
- Referral campaign
WHAT YOU GET
Your past customers come back to buy again. Seasonal campaigns run without you remembering to send them. You get steady repeat business without spending a dime on ads.
0
Hours per month you spend on reactivation
The campaigns write themselves, send themselves, and report back to you. Your only job is to show up for the jobs.
REMARKETING
What it does
Keeps you top-of-mind with prospects who didn't convert immediately.
Includes
- Automated prospect follow-up sequences
- Monthly newsletter
- Retargeting pixel setup
WHAT YOU GET
You stay in front of leads who weren't ready to buy today. Follow-up sequences run in the background for months. You win jobs your competitors gave up on.
80%
Of leads don't book on first contact
Most businesses give up after one follow-up. R4 keeps working automatically until the prospect is ready, or opts out.
REACH
What it does
Builds the organic infrastructure for long-term lead growth.
Includes
- SEO
- Local citation management
- Lead magnets
- Source tracking
- Customer avatar definition
WHAT YOU GET
You get found by customers actively searching for your service. Your organic reach grows predictably. You stop relying entirely on expensive paid ads.
Top 3
Target - Google Maps results for your service area
The businesses that rank in the top 3 on Maps get the majority of inbound calls. R5 builds the foundation to get you there.
REVENUE (Add-On)
What it does
Paid advertising system layered on top of your organic foundation.
Includes
- Facebook/Meta ads
- Google ads
- Retargeting campaigns
WHAT YOU GET
Your ad spend actually converts because your follow-up is dialed in. You scale predictably. You stop burning money on ads that send leads to a broken system.
Add-On
Available once your organic systems are running
We don't run ads until your foundation is solid. Ad spend on a broken system is wasted money. R6 Revenue is designed for businesses ready to scale.
Free Revenue Reveal: Find Out Where Your DFW Business Is Losing Money Every Day
Every missed call, every customer you never followed up with, every prospect who went quiet. It adds up. In one conversation we show Dallas-Fort Worth business owners exactly where the leaks are, what it is costing you, and how to fix it.
Find My Hidden Revenue